Collab Space
Graphic Creation & Branding
Project Goals:
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Engaging with Collab Space community members
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Highlighting community members
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Engaging with potential clients
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Creating a community for the Ottawa business community
Project Term:
November 2021 - Present
Project Process:
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Creation of Social Media Content Calendar
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Social media graphics and captions creation
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Creation of social media campaigns
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Engaging with comments and DMs
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Posting stories and reels
Results:
Instagram - Organic Reach increased by 995.8% this year compared to the year before I started managing.
Facebook - Organic Reach increased by 1.9K% this year compared to the year before I started managing.
Collab Space
Caption Copy & Hashtag
Target Audience:
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Entrepreneurs and start-up companies
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Remote workers
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Local businesses
Tone and Voice:
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Friendly, Informative, Respectful
Research Performed:
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Target Audience Research
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Competitive Analysis
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Hashtag and Topic Research